RankParse
All workflows
Competitor Gap

Competitor Authority Gap

Compare your domain against a competitor and break the authority gap into concrete, solvable components.

Best for: Use this in quarterly planning, stakeholder reporting, and roadmap prioritization.

Required inputs

  • Your domain · yourdomain.com
  • Competitor domain · competitor.com

Estimate

9-13 credits

Expected output blocks

3

Run in cloud agentGet API key

Run in your agent

Follow these two steps to execute this workflow in cloud mode.

Step 1

Connect RankParse MCP

Pick your client and follow copy-paste setup steps.

1
Runclaude mcp add --transport http rankparse https://mcp.rankparse.com/sse --header "X-API-Key: rp_your_key_here"
2
UseStart a new Claude Code session and ask for backlink/authority analysis.

Fastest path if you are in terminal and want zero UI setup.

Step 2

Run this prompt

Paste this prompt into your agent and replace placeholders like {{domain}}.

You are an SEO analyst agent running in cloud mode.
You have RankParse MCP connected as "rankparse".

Workflow: Competitor Authority Gap
Intent: Translate a headline authority delta into tactical workstreams.

Compare authority gap: {{your_domain}} vs {{competitor_domain}}.

Use:
1) get_domain_authority for both
2) get_referring_domains for both (limit=120)
3) get_top_pages for both (limit=20)
4) get_link_intersect(domain_a={{competitor_domain}}, domain_b={{your_domain}})

Return:
- gap_summary
- gap_drivers (referrer breadth, page concentration, missed domains)
- page_level_opportunities
- 30_day_plan
- 90_day_plan

Important:
- Use the listed RankParse tools for data retrieval.
- Return strict JSON only (no markdown).
Use REST instead

REST fallback (cURL)

Use this only if MCP is unavailable in your runtime.

export RP_API_KEY="rp_your_key_here"
export YOUR_DOMAIN="yourdomain.com"
export COMPETITOR_DOMAIN="competitor.com"
export LIMIT="120"

curl "https://api.rankparse.com/v1/domain-authority?domain=$YOUR_DOMAIN" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/domain-authority?domain=$COMPETITOR_DOMAIN" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/referring-domains?domain=$YOUR_DOMAIN&limit=$LIMIT" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/referring-domains?domain=$COMPETITOR_DOMAIN&limit=$LIMIT" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/top-pages?domain=$YOUR_DOMAIN&limit=20" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/top-pages?domain=$COMPETITOR_DOMAIN&limit=20" \
  -H "X-API-Key: $RP_API_KEY"
curl "https://api.rankparse.com/v1/link-intersect?domain_a=$COMPETITOR_DOMAIN&domain_b=$YOUR_DOMAIN" \
  -H "X-API-Key: $RP_API_KEY"
Advanced: raw MCP config JSON

MCP config (JSON)

Use this only when your client expects raw MCP JSON configuration.

{
  "mcpServers": {
    "rankparse": {
      "url": "https://mcp.rankparse.com/sse",
      "headers": {
        "X-API-Key": "rp_your_key_here"
      }
    }
  }
}

Expected output

  • Gap summary

    Topline difference and practical implication.

  • Gap drivers

    Where the competitor advantage is concentrated.

  • 30/90-day plan

    Phased mitigation and growth actions.

Advanced details

Next actions

  • Assign 30-day quick wins to existing growth backlog.
  • Create 90-day bets tied to top gap drivers.
  • Re-run after one reporting cycle to track movement.

MCP tools

  • get_domain_authority

    Authority and referrer baseline for both domains.

  • get_referring_domains

    Breadth and quality distribution comparison.

  • get_top_pages

    Pages driving most link equity on each domain.

  • get_link_intersect

    Missed referrer opportunities.

REST endpoints